April 30th, 2010
Top Atlanta Local Search Optimization Tips
Local search engine optimization is extremely important for the success of your website. Atlanta area businesses who do not engage in this practice will find themselves on the outside looking in at competitors who appear on every local Google and Yahoo Maps.
While Peachtree SEO is in the business of delivering top rankings for our customers, I like to periodically share best practice tips to help everyone.
Some of these may seem obvious, but each of the below items are critical to your overall ranking:
1. Register your website with Google, Yahoo and Bing local business registry. The mere fact you ahve registered and verified specifics about your business with the major Search Engines indicates the authenticity of your Local Business Listing and location to the Search Engines. This one is a no-brainer!
2. Develop links from as many Local Directories, Newspapers and other local Web Sites as you can. Each of the major search engine has its own formula for evaluating the inbound links to your web site. It is important to create this network of local sites that all have your primary keyword(s) and web address.
3 Each and every page on your website needs to have business contact details! This one is missed almost everyone, yet is simple for every business owner to fix. I recommend following:
Name, Address, City, State, Zip, Phone, Fax and email address
Put this information on every page!
4. Create custom landing for each specific location that you sell to or where your business has locations. Be sure that the landing page offers contact informtion specific to that location. I recommend on your Contact Us page that you embed a Google Map into the web page. This alone is often effective to getting your business listed in Google Maps, the local Search Results Pages.
5. Consistent Information is crucial! The information about your business — especially the contact and location information and the products and services provided, must be consistent through out each directory, website or social media site.
There are no guarantees in search optimization, but I can promise you that ignoring the above practices will severely reduce your website ranking
April 30th, 2010
Peachtree City – Social Media Marketing and Search Engine Optimization
Peachtree SEO is our newly launched company, focusing on helping Peachtree City, Georgia businesses dominate their local markets.
- Peachtree City – 4th of July
Local businesses are slowly realizing that it is not only important to have a website, but to have a true “presence” online. This may mean a combination of website, Facebook, Twitter, and a regularly updated BLOG.
Peachtree SEO will help identify the right mix of online marketing and advertising needed for a specific local business in Peachtree City to dominate the Fayette and Coweta county market. Some sample services that will help most business owners are listed below:
1. Search engine optimization, or SEO, is critical for all customers to help the search engines (Google, Yahoo, Bing, etc.) easily find and “index” their pages.
2. Social Media Marketing services will help Peachtree City businesses establish a presence on Facebook, Twitter, LinkedIn, and many other “web 2.0″ sites.
3. Email marketing services will teach you how to use your existing customers with autoreponder technology to increase your sales from your current customer base.
