May 3rd, 2010
Web Video By The Numbers: (taken from WebVideoUniversity.com)
#3. That’s the ranking of web video in a list of the top 10 most influential marketing mediums compiled by Deloitte LLP (it was beaten only by television and magazines).
70%. That’s the increase in web video viewership from 2008 to 2009.
84%. That’s the number of U.S. based Internet users who watch web video.
11. That’s the number of hours, on average, that every U.S. based Internet user spends watching web video each month.
6 and 57. The first number is the average time, in MINUTES, visitors spend on a web site with video. The second number is the average time, in SECONDS, visitors spend on a web site without video.
12%. That’s the average increase in conversions rates for web sites using video vs. text-only sites.